LEGO is the world's leading producer of building block toys. Originating from Denmark, LEGO bricks are not only globally renowned as children's favorite toys, but also a boundless source of joy for adults who love creative DIY projects. Initially designed to stimulate the intellectual development of infants and young children, LEGO bricks have gradually evolved to include various series that appeal to boys and girls of different ages. It is estimated that there are over 300 million children who own LEGO bricks.
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LeapFrog was founded in 1995, headquartered in Emeryville, California, USA. The award-winning LeapFrog products are sold in over 35 countries worldwide in six languages. In the United States, LeapFrog has a brand awareness of up to 79% and a market share of 63% in the electronic learning market. As a leading brand in the global educational products industry, LeapFrog has become the common choice for 30 million families in the United States.
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We make products that encourage active and imaginative play. Products that get small bodies moving spark curiosity, create wonder and let kids dream big. With over 50 years of expertise in play, we make toys that last.
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